The most beneficial aspect was the strategic element. The presenter was very clear and allowed good discussion.
The forum discussion, slides and handouts put a framework on marketing. The presenter was excellent - the seminar was well put together and of relevance. A well worthwhile day.
Focuses the mind to the specific needs of services being offered. Good in its current form and with the number in attendance.
The clear focus on the importance of satisfying customer needs was the strongest and best message taken on board. I liked the interactive nature of the seminar too. I was impressed by Paul’s ability to structure the seminar to deal with the marketing problems experienced within professional practice and to keep the debate running. Well structured and informative.
The most beneficial aspect of the seminar was the identification of areas to assist in marketing the department internally, Paul is obviously knowledgeable about his subject.
I thought the seminar was excellent and gave plenty of food for thought. I certainly intend to put some of the ideas into action.
The most useful aspect of the seminar was clarifying the aim of marketing and identifying a need for business strategies in any type of business.
The most beneficial aspect of the seminar was having the time to consider marketing issues with other company secretaries. Both presenters were very knowledgeable and practical and easy going which made it a very enjoyable environment for learning.
The most beneficial aspect of the courses was making me think about how to market my business. The presenters were interesting and knowledgeable.
The most helpful aspect of the seminar was that it helped clarify and give ideas for a marketing strategy. The presenter was very good, clear, easy to understand, and maintained interest throughout the day.